Free Webinar on affordable web hosting, design and building for small care providers

Free website hosting and no-code design tools for care providers

I looked at dozens of affordable solutions for creating my own small business websites, and ultimately founded my own business - Salient Platforms - powered by Systeme to offer a top quality online presence and digital marketing platform that grows with you.

Register for this webinar now and receive the templates for this web page free. There are many template options inside the platform as well which this webinar will show you.

Get the basics in place

1. Start with the home page

In a world where everyone is promising a quick million if only you pay for their product, formula, framework, AI prompts, video software, start with the basics.

Put aside the noise, and ask yourself what your clients want to know about you and why they should trust you with their loved ones.

Examine if you can meet any of their expectations, and define how.

Those are the questions your home page must answer. Those are your million dollar questions.

2. Feet on the ground

Trust yourself and make sure your pages reflect who you are. Sure, use AI to make suggestions based on your past, but AI doesn't know your values and sense of meaning. AI and other people can get you to act out of character and be tempted to under-play or over-play key skills.

3. Embrace multiple roles when starting out

Some people are intimidated by the 'technical' side of their business. There is a fear of looking foolish, or taken for a ride, or invest in the wrong products.

Paying for technical help, especially ongoing technical support, can be unnecessary if you can find the right platform. Free is not always bad, and 'free' is not always free. Most 'free' offers actually have a catch, and if you forget to cancel a free offer before it expires you can get stung.

There are some things you should not compromise on, such as banking and accounts and the tax department. In these areas technology is essential and 'free' could cost millions! Data security and duty of care mean using the right software for the right purposes.

But, do not be led down the road of thinking you need an all-singing all-dancing website even if someone has a child / cousin / nephew who is 'good with that kind of thing'. Rather have a simple well thought out webpage and build on it. There are some very expensive solutions who will be charging for a lot of functionality you don't need.